AI-Powered Digital Marketing · new programme
Learn digital marketing.
Put AI to work.
A 6-week live programme to plan campaigns, create content, understand advertising and measure results, with AI built into your workflow.
- one focused month and a half
- 6 weeks
- live: 2 × 2-hour sessions a weekend
- 24 hrs
- new batch every month · Zoom, optional hybrid
- Monthly
- total fee, GST included
- ₹29,999
A new batch starts every month. Register interest and we'll confirm your batch date; no payment is taken now.
Who it's for
College students & recent graduates
Build a portfolio of real marketing work before your first interview.
Aspiring & junior marketers
Fill the gaps between channels and learn to plan, launch and report on a campaign.
Working professionals
Add marketing skills to your role, or prepare for a move into marketing.
Business owners
Learn to market your own business, and to brief and judge the people you hire.
What you'll practise and produce
Six pieces of real work, one per fortnight.
Week 1 · Marketing foundations
Audience research and a campaign brief
Week 2 · Content and social media
A content calendar and a campaign creative set
Week 3 · Websites and SEO
A landing page and an SEO improvement plan
Week 4 · Paid advertising
Campaign builds and a testing plan
Week 5 · Analytics and automation
A measurement report and an automation workflow
Week 6 · Capstone and portfolio
A portfolio case study and a final presentation
AI helps at every stage, from research and drafts to analysis, and you check, edit and decide. Practice campaigns are presented as plans and builds, not as results they didn't produce.
Week by week
The curriculum.
- Customer research, positioning and choosing channels
- Campaign objectives and the basic marketing metrics
- AI-assisted research, with every source checked
Deliverable: Audience research and a campaign brief
- Copywriting, creative development and content planning
- AI for drafts and visual concepts, edited by you
Deliverable: A content calendar and a campaign creative set
- Landing pages, keyword research and search intent
- On-page SEO, with AI drafts that pass a quality check
Deliverable: A landing page and an SEO improvement plan
- Google Search Ads and Meta Ads fundamentals
- Targeting, budgets, creative testing and campaign structure
Deliverable: Campaign builds and a testing plan
- GA4 fundamentals, tracking plans and reporting
- Email marketing, permission-based communication and simple workflows
- AI-assisted analysis, with the numbers checked by hand
Deliverable: A measurement report and an automation workflow
- One campaign for a business or project you choose, brought together end to end
- Present your strategy, creative work, tracking and findings
Deliverable: A portfolio case study and a final presentation
Projects & portfolio
A capstone you can show and explain.
In the final week you bring the work together into one campaign for a business or project you choose: strategy, creative, tracking and what you'd do next. You finish with a portfolio case study and a final presentation.
We don't promise jobs, placements, revenue or mastery of every channel. You leave with evidence of what you can do.
Ad spend and paid tools
Not included, and not required.
Every assignment can be completed without spending money on ads: you build, structure and plan campaigns inside the ad platforms, and you decide whether to run them with your own budget. We teach with free tools and free tiers wherever possible; any paid subscription is optional and separate from the fee, and we'll tell you before any lesson that uses one.
How you'll learn
Live, practical, with feedback.
Two live sessions every weekend
2 × 2-hour live sessions a week for 6 weeks: 24 scheduled teaching hours.
Practice between sessions
Plan for about 3–4 hours of independent practice a week, working on that fortnight's deliverable.
Feedback on your work
Your deliverables are reviewed in the live sessions, so you know what to improve before the capstone.
Live weekend sessions on Zoom, with an optional hybrid option in Mumbai. A new batch starts every month. Faculty for each batch are confirmed and introduced before it starts.
Fees & enrolment
₹29,999 in total, GST included.
- Programme fee (before GST)
- ₹25,422.88
- GST (18%)
- ₹4,576.12
- Total payable
- ₹29,999
Launch fee. A new batch starts every month: register interest and we'll confirm your batch date and how to enrol. Registering is free and doesn't commit you to anything.
Which programme is for you?
Marketing focus, or broader applied AI?
AI-Powered Digital Marketing focuses on marketing: research, content, SEO, ads, analytics and automation, with AI inside each step.
The Applied AI Fellowship with Private Mentoring covers broader applied AI and building, with private mentoring on your own projects.
Compare with the Applied AI Fellowship →Questions
Register interest, or ask us anything.
Do I need marketing experience?
No. The programme starts from the foundations. You need a laptop, a reliable internet connection and time each week to practise.
How much time does it take?
Two live two-hour sessions every weekend for 6 weeks (24 live hours), plus about 3–4 hours of independent practice a week.
Is advertising spend included?
No. You can complete every assignment without spending on ads: campaigns are built and planned in the ad platforms, and you choose whether to run them with your own budget. Any ad spend or paid tool subscription is optional and separate from the fee.
Will I get real campaign results?
Only if you run a campaign with real spend for a real business. Practice builds and planned campaigns are presented as plans, not as results.
Is there placement or a guaranteed job?
No. You finish with a portfolio of work you can show and explain; we don't promise jobs, placements or income.
How is this different from the Applied AI Fellowship?
This programme is about marketing: research, content, SEO, ads, analytics and automation, with AI in each step. The Applied AI Fellowship with Private Mentoring is broader applied AI and building, with private mentoring.
Online or in person?
Live online on Zoom, with an optional hybrid option at our Mumbai centre. A new batch starts every month.
Prefer to talk? WhatsApp us or call +91 92216 36113.
